{"id":360,"date":"2026-07-02T12:16:00","date_gmt":"2026-07-02T09:16:00","guid":{"rendered":"https:\/\/www.bayilikver.com\/gundem\/?p=360"},"modified":"2026-07-06T14:12:53","modified_gmt":"2026-07-06T11:12:53","slug":"watsons-turkiye-500-magazaya-ulasti-yeni-acilis-galataport-istanbulda","status":"publish","type":"post","link":"https:\/\/www.bayilikver.com\/gundem\/watsons-turkiye-500-magazaya-ulasti-yeni-acilis-galataport-istanbulda\/","title":{"rendered":"Watsons T\u00fcrkiye 500 Ma\u011fazaya Ula\u015ft\u0131: Yeni A\u00e7\u0131l\u0131\u015f Galataport \u0130stanbul\u2019da"},"content":{"rendered":"\n

Watsons T\u00fcrkiye<\/strong>, ma\u011faza yat\u0131r\u0131mlar\u0131n\u0131 s\u00fcrd\u00fcrerek 500. ma\u011fazas\u0131n\u0131<\/strong> Galataport \u0130stanbul\u2019da a\u00e7t\u0131. T\u00fcrkiye\u2019de 21. y\u0131l\u0131n\u0131 geride b\u0131rakan marka, yeni ma\u011fazas\u0131yla birlikte g\u00fczellik ve ki\u015fisel bak\u0131m perakendecili\u011findeki b\u00fcy\u00fcme hedeflerini bir kez daha \u00f6ne \u00e7\u0131kard\u0131.<\/p>\n\n\n\n

Hong Kong merkezli AS Watson Group b\u00fcnyesinde faaliyet g\u00f6steren Watsons, global \u00f6l\u00e7ekte sa\u011fl\u0131k ve g\u00fczellik perakendecili\u011finin \u00f6nemli markalar\u0131 aras\u0131nda yer al\u0131yor. T\u00fcrkiye operasyonu ise bug\u00fcn 500 ma\u011faza, yakla\u015f\u0131k 4 bin \u00e7al\u0131\u015fan ve 13 milyonu a\u015fk\u0131n Watsons Club \u00fcyesiyle faaliyetlerini s\u00fcrd\u00fcr\u00fcyor.<\/p>\n\n\n\n

Watsons T\u00fcrkiye Ma\u011faza A\u011f\u0131n\u0131 Geni\u015fletiyor<\/h2>\n\n\n\n

Watsons T\u00fcrkiye\u2019nin 500. ma\u011fazas\u0131n\u0131 Galataport \u0130stanbul\u2019da a\u00e7mas\u0131, markan\u0131n T\u00fcrkiye pazar\u0131ndaki b\u00fcy\u00fcme stratejisinin \u00f6nemli ad\u0131mlar\u0131ndan biri olarak de\u011ferlendiriliyor. \u015eirket, yeni ma\u011faza yat\u0131r\u0131mlar\u0131yla daha fazla \u015fehir ve b\u00fcy\u00fck il\u00e7ede yer almay\u0131 hedefliyor.<\/p>\n\n\n\n

Watsons T\u00fcrkiye ve GCC Geli\u015ftirme Genel M\u00fcd\u00fcr\u00fc Mete Yurdda\u015f, T\u00fcrkiye\u2019nin gen\u00e7 n\u00fcfusu, dinamik t\u00fcketici yap\u0131s\u0131 ve de\u011fi\u015fen al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131yla g\u00fc\u00e7l\u00fc bir potansiyel ta\u015f\u0131d\u0131\u011f\u0131n\u0131 belirtiyor. Marka, bu potansiyele ba\u011fl\u0131 olarak ma\u011faza yat\u0131r\u0131mlar\u0131n\u0131 ve istihdam katk\u0131s\u0131n\u0131 s\u00fcrd\u00fcrmeyi planl\u0131yor.<\/p>\n\n\n\n\t\t\t\n\n\t\t\t\t\n\t\t\t\t\t<\/svg>\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t\tBunu da okuyabilirsin<\/span>\n\t\t\t\t\tWatsons Bayilik Veriyor mu?<\/strong>\n\n\t\t\t\t\t\t\t\t\t\t\tWatsons'\u0131n bayilik veya franchise ba\u015fvurusu olup olmad\u0131\u011f\u0131n\u0131 ayr\u0131ca inceledik.<\/span>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t<\/span>\n\t\t\t\t\n\t\t\t<\/a>\n\n\t\t\t\n\n\n\n

Fiziksel Ma\u011faza ve Dijital Deneyim Birlikte B\u00fcy\u00fcyor<\/h2>\n\n\n\n

Watsons\u2019\u0131n T\u00fcrkiye\u2019deki b\u00fcy\u00fcme stratejisi yaln\u0131zca ma\u011faza say\u0131s\u0131n\u0131 art\u0131rmaya dayanm\u0131yor. Marka, fiziksel ma\u011fazalar\u0131n\u0131 t\u00fcketicilerin yeni \u00fcr\u00fcnleri ke\u015ffedebildi\u011fi, deneyimleyebildi\u011fi ve ihtiya\u00e7lar\u0131na uygun \u00e7\u00f6z\u00fcmler bulabildi\u011fi alanlar olarak konumland\u0131r\u0131yor.<\/p>\n\n\n\n

Bu yap\u0131n\u0131n yan\u0131nda Watsons, O+O yani online ve offline kanallar\u0131 birlikte kullanan perakende yakla\u015f\u0131m\u0131n\u0131 da g\u00fc\u00e7lendiriyor. Fiziksel ma\u011fazalar ile dijital kanallar\u0131n entegre edilmesi, m\u00fc\u015fterilere daha kesintisiz bir al\u0131\u015fveri\u015f deneyimi sunmay\u0131 hedefliyor.<\/p>\n\n\n\n

K-Beauty ve Ki\u015fisel Bak\u0131m Kategorileri \u00d6ne \u00c7\u0131k\u0131yor<\/h2>\n\n\n\n

Watsons T\u00fcrkiye\u2019nin b\u00fcy\u00fcme alanlar\u0131ndan biri de K-Beauty kategorisi. Marka, uzun s\u00fcredir Kore men\u015feli g\u00fczellik ve bak\u0131m markalar\u0131n\u0131 T\u00fcrkiye\u2019deki t\u00fcketicilerle bulu\u015fturuyor.<\/p>\n\n\n\n

Watsons m\u00fc\u015fterilerine 30\u2019a yak\u0131n K-Beauty markas\u0131 sunarken; Frudia, Pure Beauty ve Round Lab gibi markalar bu kategoride \u00f6ne \u00e7\u0131kan \u00fcr\u00fcn gruplar\u0131 aras\u0131nda yer al\u0131yor. \u015eirket, y\u0131l i\u00e7inde yeni marka yat\u0131r\u0131mlar\u0131na devam etmeyi ve g\u00fczellik, ki\u015fisel bak\u0131m ve iyi ya\u015fam kategorilerindeki \u00fcr\u00fcn \u00e7e\u015fitlili\u011fini art\u0131rmay\u0131 hedefliyor.<\/p>\n\n\n\n

Watsons T\u00fcrkiye\u2019nin 500. ma\u011fazaya ula\u015fmas\u0131, g\u00fczellik ve ki\u015fisel bak\u0131m perakendesinde fiziksel ma\u011faza yat\u0131r\u0131mlar\u0131n\u0131n h\u00e2l\u00e2 \u00f6nemli bir b\u00fcy\u00fcme alan\u0131 oldu\u011funu g\u00f6steriyor. Dijital kanallar\u0131n g\u00fc\u00e7lenmesine ra\u011fmen, t\u00fcketicinin \u00fcr\u00fcn\u00fc deneyimleyebildi\u011fi ma\u011faza modeli markalar i\u00e7in stratejik de\u011ferini korumaya devam ediyor.<\/p>\n","protected":false},"excerpt":{"rendered":"

Watsons T\u00fcrkiye, Galataport \u0130stanbul\u2019da a\u00e7t\u0131\u011f\u0131 yeni ma\u011fazas\u0131yla 500 ma\u011faza e\u015fi\u011fini geride b\u0131rakt\u0131. Marka, fiziksel ma\u011faza yat\u0131r\u0131mlar\u0131n\u0131 dijital kanal entegrasyonuyla birlikte b\u00fcy\u00fct\u00fcyor.<\/p>\n","protected":false},"author":1,"featured_media":361,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[39,43,41,42,40],"class_list":["post-360","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-yatirim","tag-galataport-istanbul","tag-guzellik","tag-k-beauty","tag-perakende","tag-watsons-turkiye"],"_links":{"self":[{"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/posts\/360","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/comments?post=360"}],"version-history":[{"count":2,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/posts\/360\/revisions"}],"predecessor-version":[{"id":370,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/posts\/360\/revisions\/370"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/media\/361"}],"wp:attachment":[{"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/media?parent=360"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/categories?post=360"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/tags?post=360"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}