Pizza Italiante, franchise modeliyle b\u00fcy\u00fcme s\u00fcrecinin ilk ad\u0131mlar\u0131ndan birini Konya\u2019da atmaya haz\u0131rlan\u0131yor. Ankara merkezli marka, ilk franchise \u015fubesini 1 A\u011fustos itibar\u0131yla Konya Meram\u2019da, Yeni Yaka projesinde a\u00e7may\u0131 planl\u0131yor.<\/p>\n\n\n\n
\u0130talyan mutfa\u011f\u0131n\u0131n sevilen lezzetlerini \u00f6zg\u00fcn yorumlarla sunan Pizza Italiante, yeni restoran\u0131yla Konya gastronomisine farkl\u0131 bir alternatif kazand\u0131rmay\u0131 hedefliyor. Ta\u015f f\u0131r\u0131nda haz\u0131rlanan pizzalar\u0131, \u00f6zenle se\u00e7ilen malzemeleri ve \u0130talyan mutfa\u011f\u0131ndan farkl\u0131 se\u00e7enekleri bir araya getiren marka, \u015fehirde hem lezzet hem de yat\u0131r\u0131m a\u00e7\u0131s\u0131ndan dikkat \u00e7eken bir a\u00e7\u0131l\u0131\u015fa haz\u0131rlan\u0131yor.<\/p>\n\n\n\n
Konya\u2019daki yeni \u015fubenin, \u015fehrin i\u015f d\u00fcnyas\u0131nda tan\u0131nan isimlerinden Ali Ayd\u0131nalp, Mert Can \u00d6zen ve Onur I\u015f\u0131ko\u011flu ortakl\u0131\u011f\u0131yla hayata ge\u00e7irilece\u011fi belirtiliyor. Ortaklar, g\u00fc\u00e7l\u00fc ve vizyon sahibi bir marka ile yola \u00e7\u0131kt\u0131klar\u0131n\u0131 ifade ederken; kalite, lezzet ve misafir memnuniyetini merkeze alan uzun soluklu bir ba\u015far\u0131 hik\u00e2yesi olu\u015fturmay\u0131 hedeflediklerini vurguluyor.<\/p>\n\n\n\n
Pizza Italiante\u2019nin Konya\u2019daki franchise \u015fubesi, markan\u0131n T\u00fcrkiye genelindeki b\u00fcy\u00fcme planlar\u0131 a\u00e7\u0131s\u0131ndan \u00f6nemli bir ad\u0131m olarak \u00f6ne \u00e7\u0131k\u0131yor. \u0130talya\u2019n\u0131n farkl\u0131 b\u00f6lgelerinden ilham alan lezzetleriyle konumlanan marka, franchise konseptiyle giri\u015fimcilere restoran yat\u0131r\u0131m\u0131na y\u00f6nelik farkl\u0131 se\u00e7enekler sunmay\u0131 ama\u00e7l\u0131yor.<\/p>\n\n\n\n
Markan\u0131n yeni franchise yap\u0131lanmas\u0131 kapsam\u0131nda Konya\u2019n\u0131n ard\u0131ndan \u0130stanbul, \u0130zmir, Antalya, Bursa, Eski\u015fehir, Denizli ve Bodrum gibi \u015fehirlerde de yeni restoranlar a\u00e7may\u0131 hedefledi\u011fi belirtiliyor. Bu plan, Pizza Italiante\u2019nin yaln\u0131zca yerel bir restoran markas\u0131 olarak de\u011fil, farkl\u0131 \u015fehirlerde yayg\u0131nla\u015fmay\u0131 hedefleyen bir franchise modeliyle b\u00fcy\u00fcmek istedi\u011fini g\u00f6steriyor.<\/p>\n\n\n\n
Marka taraf\u0131ndan payla\u015f\u0131lan bilgilere g\u00f6re, bir Pizza Italiante restoran\u0131 a\u00e7ma maliyeti ortalama 400 bin ila 450 bin dolar aras\u0131nda de\u011fi\u015fiyor. Yat\u0131r\u0131m\u0131n geri d\u00f6n\u00fc\u015f s\u00fcresinin ise lokasyon, i\u015fletme performans\u0131 ve operasyonel ko\u015fullara ba\u011fl\u0131 olarak ortalama 24 ila 36 ay aras\u0131nda olabilece\u011fi ifade ediliyor.<\/p>\n\n\n\n
Pizza Italiante, franchise yat\u0131r\u0131mc\u0131lar\u0131na lokasyon se\u00e7imi, restoran tasar\u0131m\u0131, e\u011fitim, \u00fcr\u00fcn tedari\u011fi ve pazarlama deste\u011fi gibi alanlarda destek sunuyor. Bu destek modeli, yat\u0131r\u0131mc\u0131lar\u0131n yaln\u0131zca restoran a\u00e7\u0131l\u0131\u015f s\u00fcrecinde de\u011fil, operasyonun devam\u0131nda da marka standartlar\u0131na uygun \u015fekilde ilerlemesini ama\u00e7l\u0131yor.<\/p>\n\n\n\n
\u015eirket taraf\u0131ndan aktar\u0131lan bilgilere g\u00f6re, ortalama 150 ila 200 metrekare b\u00fcy\u00fckl\u00fc\u011f\u00fcndeki bir Pizza Italiante restoran\u0131 ayl\u0131k 3 ila 6 milyon TL ciro potansiyeline ula\u015fabiliyor. Franchise sisteminde royalty bedelinin y\u00fczde 5 oldu\u011fu, net k\u00e2r marj\u0131n\u0131n ise ortalama y\u00fczde 20 seviyesinde hesapland\u0131\u011f\u0131 belirtiliyor.<\/p>\n\n\n\n
Yeme i\u00e7me sekt\u00f6r\u00fc, franchise yat\u0131r\u0131mc\u0131lar\u0131n\u0131n en \u00e7ok ilgi g\u00f6sterdi\u011fi alanlardan biri olmaya devam ediyor. \u00d6zellikle pizza, kahve, fast casual restoran ve konsept yeme i\u00e7me markalar\u0131; standartla\u015ft\u0131r\u0131labilir operasyon yap\u0131s\u0131, marka bilinirli\u011fi olu\u015fturma potansiyeli ve farkl\u0131 \u015fehirlerde \u00f6l\u00e7eklenebilirli\u011fi nedeniyle giri\u015fimciler taraf\u0131ndan yak\u0131ndan takip ediliyor.<\/p>\n\n\n\n
Pizza Italiante\u2019nin Konya\u2019da a\u00e7maya haz\u0131rland\u0131\u011f\u0131 ilk franchise \u015fubesi de bu a\u00e7\u0131dan restoran sekt\u00f6r\u00fcndeki b\u00fcy\u00fcme i\u015ftah\u0131n\u0131 g\u00f6steren \u00f6rneklerden biri olarak de\u011ferlendirilebilir. Marka, yeni \u015fubesiyle hem Konya\u2019daki gastronomi rekabetine dahil olacak hem de franchise modeliyle T\u00fcrkiye genelinde b\u00fcy\u00fcme hedefini g\u00f6r\u00fcn\u00fcr hale getirecek.<\/p>\n\n\n\n
Franchise yat\u0131r\u0131m\u0131 d\u00fc\u015f\u00fcnen giri\u015fimciler i\u00e7in bu t\u00fcr restoran modellerinde yat\u0131r\u0131m maliyeti, lokasyon se\u00e7imi, \u00fcr\u00fcn tedari\u011fi, personel e\u011fitimi, royalty oran\u0131 ve geri d\u00f6n\u00fc\u015f s\u00fcresi gibi ba\u015fl\u0131klar\u0131n dikkatle de\u011ferlendirilmesi gerekiyor. Pizza Italiante\u2019nin a\u00e7\u0131klad\u0131\u011f\u0131 yat\u0131r\u0131m modeli, y\u00fcksek yat\u0131r\u0131m b\u00fct\u00e7esiyle restoran sekt\u00f6r\u00fcnde markal\u0131 bir yap\u0131 alt\u0131nda b\u00fcy\u00fcmek isteyen giri\u015fimciler i\u00e7in dikkat \u00e7ekici se\u00e7eneklerden biri olarak \u00f6ne \u00e7\u0131k\u0131yor.<\/p>\n","protected":false},"excerpt":{"rendered":"
Pizza Italiante, ilk franchise \u015fubesini Konya\u2019da a\u00e7maya haz\u0131rlan\u0131rken yat\u0131r\u0131mc\u0131lara lokasyon, e\u011fitim, \u00fcr\u00fcn tedari\u011fi ve pazarlama deste\u011fi sunuyor.<\/p>\n","protected":false},"author":1,"featured_media":10,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[7,5,3,6],"class_list":["post-1","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-franchise","tag-konya","tag-pizza","tag-pizza-italiante","tag-restoran"],"_links":{"self":[{"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/posts\/1","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/comments?post=1"}],"version-history":[{"count":1,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/posts\/1\/revisions"}],"predecessor-version":[{"id":12,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/posts\/1\/revisions\/12"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/media\/10"}],"wp:attachment":[{"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/media?parent=1"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/categories?post=1"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bayilikver.com\/gundem\/wp-json\/wp\/v2\/tags?post=1"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}